PAK'nSAVE
Animated Stickman
This was a more straightforward animated display piece, built around PAK’nSAVE’s well-known stickman and brand tone.
The ad celebrated a single store being named Store of the Year for having the best deals in the country. Using animation to carry the message, the execution kept things bold, simple, and instantly recognisable.
Rather than relying on interaction, the focus was on character, timing, and clear communication within a standard display format. A clean, brand-led piece designed to cut through and celebrate the win.
This example demonstrates a full-screen interstitial. I also developed 300x600 and 300x250 banner sizes with the same animation and interaction.