This gamified display unit was built around Slingshot’s “mic drop” campaign idea.

Users controlled a character with the goal of catching broadband, power, and mobile icons as they dropped from the top of the screen, while dodging microphones along the way. The game turned the bundle message into something playful and easy to understand.

By wrapping the offer in a quick, arcade-style experience, the execution encouraged engagement and repeat plays, using gameplay to reinforce the idea of Slingshot’s all-in-one bundles.

This example demonstrates a full-screen interstitial. I also developed multiple banner sizes that expand to full screen on tap, without redirecting users away from the web or app experience.